How We Work With You: The MAKtaste Menu, "Just What You Need"

MAK Marketing and Advertising Consulting gives you, the client, all the experience and expertise of a senior advertising agency and marketing executive resource with zero of the overhead. We give you "Just What You Need" without the fat.

Sometimes we find that clients don't really understand how to quantify what they need. So, to help illustrate how to work with us let's get our creative juices flowing and pretend MAK is a marketing kitchen. We assemble all the media, branding and advertising ingredients for you into a recipe and then cook it for you and your customers.

Whether you need a brand positioning, some media help, a digital plan or a combo MAK has "Just What You Need." And if you don’t see it on our menu, ask us. Our marketing kitchen is open and we are ready to pull together fresh ingredients and create marketing solutions to your problems. At MAKtaste we offer our clients all the value and efficiency of great marketing fast but with the taste, quality and freshness of made-to-order gourmet cooking.

1. The Brand
The center of any good recipe is the brand and your marketing is no good if the brand is dull, flavorless and boring.

At MAK we help you shape the brand, season it and cook it to perfection. MAKtaste will position your brand to be ownable, compelling and differentiated through our proprietary brand architecture process. You are left with a juicy, lean idea that you can build a great brand around; one that's just right for your niche, audience, and business. We then work with you to refine your value proposition, logo and tagline. Contact us to learn more about how MAKtaste can help you create, revise or amplify your brand.

2. The Media
With any good brand comes great media. Think of your media plan as great side dish that can make or break the meal.

We can help create a media strategy that is smart, efficient and targeted. Whether traditional media like TV, radio or print or the latest digital marketing strategies like SEM, SEO, or social networking we have the ideas and track record to make sure your media plan is just as great as your brand - and are being consumed and enjoyed by your target audience. Contact us to learn more about how MAKtaste can create flexible, targeted and efficient media plans for your company.

3. The Digital
Finally, you'll need Digital to go with your Brand and Media. Think of Digital Online Media as your seasonal fresh ingredients that really make your recipe great and stand out.

In today’s marketing world very few brands can ignore the efficiency, targeting and accountability of digital media but many marketers don’t fully understand how to use it to the advantage of a campaign. Digital Media is a broad category that can mean anything from Search Engine Marketing on Google to Search Engine Optimization, social networking on sites like Facebook, buzz marketing, consumer generated content or banner ads. We have the expertise to bring your brand seamlessly into the digital world to compliment your media plan and drive new users, conversions or revenue to your business. Whatever the metrics that matter to your business we work with you to optimize and increase them.

We also can work with you on updating your website to make sure it is working in harmony with the rest of your marketing "recipe". Contact us to learn more about how MAKtaste can help you with your digital marketing and build your brand online.

4. Cooked To Order
If your company is truly hungry for a new marketing strategy and you want the whole meal MAKtaste will work to create a "recipe" that fits your marketing needs and budget.

5. A La Carte
Some companies have well-established brands, media campaigns and digital strategies and as such only need specialized services to help make their existing campaigns even more efficient. MAKtaste can help with that.

We also have the experience to step into your kitchen and work with your team, agency or company to provide the perfect ingredients and cook the meal so all you have to do is step back and serve the customers.